Video
Cinematic Video
A walkthrough cut with standard and drone footage together, sized to sixty or a hundred and twenty seconds, plus a vertical version built for Reels and TikTok.
Chapter 01
Sixty seconds or a hundred and twenty, and what actually fits a reel
The sixty second cut is the one built for social attention: enough time to establish the house and move through its best rooms before a viewer scrolls past. It is the length bundled into the Enhanced package and it is the one most listings actually need.
The hundred and twenty second cut earns its extra length on a property with more to say: a larger floor plan, a standout outdoor space, a feature room that deserves its own beat instead of a quick pass. Premium package listings get this length as standard.
Primary bathroom with a freestanding soaking tub and glass walk-in shower, photographed for a listing
Walking the house so the edit has somewhere to go
A cinematic walkthrough is shot as a route through the house, not a pile of unrelated clips assembled afterward. Entry, the rooms that sell the listing, then a close on whatever makes the property distinct, so the cut has a shape before editing even starts.
Standard and drone footage are shot to fit that same route, so the aerial approach and the interior walk feel like one piece of film rather than two clips stitched together. That is the difference between a video that plays like a tour and one that plays like a highlight reel with nowhere to land.
Chapter 03
Cutting the same walk vertical for Reels and TikTok
Every cinematic video comes with a second, vertical version, thirty to sixty seconds long, reframed for Instagram Reels and TikTok rather than just cropped down from the horizontal cut. It is built to be posted straight from an agent's own account the same day the listing goes live.
That vertical cut is what actually reaches past the MLS. It is short-form, it plays on the platforms an agent's own following already scrolls, and it is part of the social media marketing kit that ships with every package, not an add-on booked separately.
Wilson & Smith, FAA Part 107 certified. GAMLS Affiliate Non-Member. Video ships with the social media marketing kit, delivered the next business day. Call (770) 282-9094.